WorkForce
"Labour Day" + singles
Client: Ace Edition Music: WorkForce Photo: Jonatan Mose Label: Ace Edition
Role: Graphic design
WorkForce is every government’s fantasy of the ideal workers. Two musicians trying to juggle freelance life and keep afloat while the responsibilities in life keep on growing and growing. WorkForce is that scream you try keep to yourself at dinner parties where the conversation never exceeds interest rates, additional master educations, the qualities of nature wine and bad ideas for the lions’ den. A bespoke logotype that combines the expressive letterforms of 1980s horror film titles with the weight and authority of a bold sans serif. The lettering is custom-drawn and then manipulated through distorted perspective and a soft blur, giving the identity an analog, slightly unsettled character.
